Waterwise sets strategic objectives for a water-efficient UK

Waterwise last week launched its final UK Water Efficiency Strategy to 2030 – a national plan which seeks to take the UK to a position where all homes and organisations are water efficient, yielding water savings of 1,500 million litres of water a day.

The strategy document features ten objectives to overcome the obstacles to water efficiency including pressure on water availability from climate change and population growth, and a need to improve the health of the water environment. The objectives are:

• all UK governments and regulators show clear, visible leadership for water efficiency and reflect this in their policy and regulatory frameworks;

• people and organisations have access to useful and timely information on their water consumption and potential for savings;

• people and organisations are aware of why we need to use water wisely and how to do it and are taking action through water-saving campaigns that are effective, consistently evaluated and where the learnings are shared and used;

• people value water through life-long learning about it and how to use it wisely;

• water efficiency advice and support is inclusive and is helping people in vulnerable circumstances, including in financial hardship;

• all new developments are much more water-efficient and are water neutral in areas with current or future water availability challenges; • water efficiency measures are included in building retrofit programmes, including to achieve net zero;

• people and organisations are fitting water-efficient products and making use of a mandatory water efficiency label with the take up of innovative water-saving products increasing;

• leaking toilets and confusing dual-flush buttons are a thing of the past; and

• organisations are more motivated to save water and the delivery of water-saving advice and support to them is working well.